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A little bit about us...

We love all things adventure! Wild Child Brand was born from a love for exploration and 70s nostalgia. We create travel souvenirs, stickers, and paper goods that have a little whimsy, a little retro, and a whole lot of adventure! We are headquartered in the Pacific Northwest, with a second studio located on the banks of the Mississippi River in the charming town of Cape Girardeau, MO. We feel lucky to be able to draw inspiration from two nature-filled, magical places.

At Wild Child Brand, we are committed to reducing our impact on the environment, supporting other small businesses, and giving back to our community.  To lower our carbon footprint, we make all our items in the USA. The majority of our catalog is produced within 150 miles of our studio. When possible, we package and ship using recyclable and reusable materials (our card sleeves are compostable!).  When you buy from us, you are not only supporting our small business but all the other independent businesses we work with.

Wild Child Brand Founder

Rieke Jenson


Rieke (pronounced Ree-kay) is the owner, designer, and creative director of Wild Child Brand. She has worked as both a visual artist and a retail buyer for over two decades. Her two seemingly very different career paths and a pandemic created the perfect breeding ground (pun intended) for the birth of Wild Child Brand. Knowing she always wanted to run her own business, Rieke had the ah-ha moment when things slowed, and life was turned upside down during the pandemic. She seized the opportunity to develop what would turn into Wild Child Brand. As they say… the rest is history.

She also works as a freelance designer in the commercial/film industry. The wide array of projects she gets to work on keeps her on her toes and challenged. Every day is a little different.

Rieke finds inspiration in nature, travel, and retro design aesthetic. She loves spending a day digging through antique shops and thrift stores. Another passion of hers is being out in nature exploring and adventuring. Rieke feels lucky to call the Pacific Northwest home, even if it does rain a lot.

Leave it better than you found it!

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